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I’m Dakota, a Wilmington, NC-based photographer helping engaged couples feel comfortable in front of the camera and creative businesses grow with purposeful brand imagery.

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Brand Photo Service Updates: Short Form Video, Studio Sessions, and Partnering Together

February 13, 2024

Any time you create a new service, you are making an educated guess as to what will be the most needed by who you want to serve and exactly how you want to serve them.

I have been offering brand photos for 3 years now, and after multiple clients (new and repeating!), I realized a lot of areas where I could add and update my brand photo services to better serve what they NEED. 

Brand photos have always been about allowing you to build a library of images that show your brand’s personality in a professional and strategic way – whether that’s on your website or your socials. 

To work with me, everyone is required to book a foundational brand shoot.

(There will be an option for those who aren’t quite ready to afford that!)

Ultimately the core of the brand photo service is remaining the same – all starting with a foundational shoot where we spend time digging into the heart of your brand, uncovering your brand messages, creating inspiration boards, and building your first photo gallery. 

It’s important to me that I don’t just “take some photos for Instagram” – I want to make sure that the photos you have are going to be useful. Brand photos are meant to be a visual of what you want to say (in your caption or on your website)…so obviously we need to have clear understanding of what exactly that is before we start shooting!

After your foundational shoot, you will be partnered with me for up to two years, meaning you’ll have access to the following upgrades:

Additional Hours

Brand shoots begin at 3 hours, but often with the long list of things we want to get done (and to get the most out of hair, makeup, and rentals) we need to go a little longer. After we have our pre-shoot planning meeting, you will have the option to add on additional hours if needed!

Short Form Video

This one I’m really excited about! It’s no secret that short form video is almost necessary now, and many past clients have used their brand shoots as a chance to get behind-the-scenes video or clips. 

If you’re all dolled up with props and creative direction, it’s the perfect time to get video content that is just as intentional as your photos. 

For this add-on, we’ll add an additional hour to your foundation shoot (so that way we don’t take time away from your original investment of brand photos) to allot for short form iPhone video (aka Reels and TikTok). These will be filmed by an additional team member of mine, so we can get both B-roll clips that can be used for anything in the future, AND we will create actual finished Reels that are ready to post immediately. 

On-Going Shoots

It is important to me that the research and strategy that we create during your foundational brand shoot is used to its full potential. I want to feel like your partner in content rather than just your photographer.

As part of our partnership, you will have access to discounted, smaller shoots for content refreshes for up to two years after your foundational shoot.

This is great for holiday promotion, new services or team members, or just simply wanting content for different seasons. 

After two years, we’ll book another foundational shoot because hopefully your business has grown and will need new photos! We’ll also want to take another deep dive into your messaging to make sure everything is still aligned 🙂

Studio Sessions

I’m also REALLY excited about these!!!! Studio sessions are perfect for promotional images, headshots, holidays, or milestones. Personally, I love them for marketing materials because of the amount of white space available for text!

Your session includes the studio rental and backdrops (I have multiple colors!). 

Studio Sessions WILL be available to everyone, even if you haven’t done brand photos with me.

I understand that not everyone is in a position to need the full shebang, so this will be a great option for those just needing the basics! (There isn’t any messaging research or additional planning that goes into these shoots so you’ll need to come prepared with what you’ll need!) 

I am SO excited to partner with you and your brand.

The businesses that I have loved working with the most are the ones that we get to build a relationship over time, with continuous shoots (when you need them) and making sure that everything is connected.

Your marketing needs to support your sales process.

Your sales process needs to set expectations for your client experience.

Photos are a HUGE part of being able to visually support your copy (the words you’re saying!). Headshots are necessary for getting started but eventually you need more than the basic “smiling at the camera while holding your laptop.” 
If you need help with content, marketing, or sales strategy beyond photos, we’re excited to help you over at More Than Creative Co.!


I’m Dakota, a Wilmington, NC-based photographer Helping engaged couples feel comfortable in front of the camera and creative businesses grow with purposeful brand imagery.

Looking for Something Specific?

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